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Professional Summary

Senior Marketing Executive with expertise in strategy development, implementation and execution and in creating award-winning advertising, media, marketing, sales, web, collateral programs.

Plus Marketing Expert and Advertising Forensic Expert Witness (FEWA Certified). Created 9P's of Marketing. The Nine P's of Marketing have a 2007 copyright.

Introduced integrated marketing campaigns that translated strategic marketing planning into sales results -- driving revenue growth, expanding market penetration, achieving dominant market share, exploiting the presence of brand equity and capitalizing on market opportunities. Recognized strengths in establishing and maintaining executive-level client and strategic partner relationships. Strong conceptual / analytical skills, ability to identify new market segments. Participative leader with excellent skills in cross-functional team building, motivation, quality performance and productivity improvement.

MBA and BS in Marketing from University of Southern California (USC).

I am also a Board Member of the Advertising Industry Emergency Fund (AIEF)/Ad Relief, a volunteer organization made up of advertising and promotions people brought together to help their colleagues in times of life crisis.

Former board member of the Advertising Club of Los Angeles (ACLA), now thinkLA (1983-2006), and Ad Relief/Advertising Industry Emergency Fund (AIEF) since 1983 to present.

Specialties: Marketing & Business Development,
Expert Witness: Unfair competition, advertising, marketing, deceptive advertising, trademarks, tradedress
Direct Market Analysis/Identification,
E-business Technology
Strategic Partnerships & Alliances,
Strategic & Tactical Planning,
Public Relations,
Expert Witness in Marketing, Advertising and Media,
Product & Sales Management,
Teambuilding & Leadership Management,
Collateral Materials,
Brand Management,
Events & Trade Shows,
Fundraising,
Multimedia Promotions,
B2B Marketing,
Advertising Agenc

- English

Market Experience

projects and Reviews

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Project name

12 July
4.8

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Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

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Project name

12 July
4.8

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Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut.

Project name

12 July
4.8

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Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut.

Project name

12 July
4.8

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Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut.

Project name

12 July
4.8

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Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut.

Project name

12 July
4.8

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit view more

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut.

Project name

12 July
4.8

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit view more

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut.

Project name

12 July
4.8

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit

Project name

12 July
4.8

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit view more

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut.

Project name

12 July
4.8

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut. Lorem ipsum dolor sit ametcon sectetuer adipiscing elit view more

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

Lorem ipsum dolor sit ametcon sectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullam corper suscipit lobortis nisl ut aliquip ex ea commodo consequat, uis autem vel eum iriure dolor in hendrerit.

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Work

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Designation 1

Company 1

August 2014 - August 2015

Singapore

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Designation 1

Company 1

August 2014 - August 2015

Singapore

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Education

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Designation 1

Company 1

Graduation Year: 2012

Company 1

Graduation Year: 2012

ADDITIONAL INFORMATION

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Certifications

Certifications Name

Lisence Number: #1245679

August 2014 - August 2015

Certification Authority

Associated URL: http://exampledomain.com/access

Honors and awards

Awards title

This is issuer

Received in 2015

Publications

This is publications title

Published in 2015

This is public name

Author(s): Author Name, Author Name, Author Name

Patents

Awards title

Issued on 5 December 1988

Patent number A2154315454. This is a name of Patent Office

Associated URL: http://exampledomain.com/access

Invester(s): Author Name, Author Name, Author Name